Strategic Planning

91-820

Units: 12

Description:

This course emphasizes strategic planning processes and focusses on setting strategic objectives and developing strategies for implementing those objectives. The course emphasizes techniques such as those needed for defining issues, developing strategies, applying public value theory and using change management to implement strategies.

Students learn about these topics in both theory covered in lectures and in practice by participating in a group field project. The project requires students to form teams of 4-6 members, with each team working on a strategic planning project with a Government agency or not-for-profit organization based in South Australia. Each group will need to meet with its client three times, allowing up to 90 minutes for each meeting. The first meeting will be aimed at defining the issue and the client’s expectations. The purpose of the second is to try out initial ideas in clients and get their input. The purpose of the third meetings is to present the reports and receive any final comments prior to finalizing the report to be submitted to me. I am available to attend meetings at the request of the group and/or the client. The groups will be formed in the first class after a discussion about the tasks and expectations of the groups.

The course also teaches students to integrate skills acquired in other areas, such as finance, marketing, organization management etc. in formulating the strategic plan. The final part of the course covers some special topics, focussing particularly on strategic planning in the digital environment

This course emphasizes strategic planning processes and focusses on setting strategic objectives and developing strategies for implementing those objectives. The course emphasizes techniques such as those needed for defining issues, developing strategies, applying public value theory and using change management to implement strategies.

Students learn about these topics in both theory covered in lectures and in practice by participating in a group field project. The project requires students to form teams of 4-6 members, with each team working on a strategic planning project with a Government agency or not-for-profit organization based in South Australia. Each group will need to meet with its client three times, allowing up to 90 minutes for each meeting. The first meeting will be aimed at defining the issue and the client’s expectations. The purpose of the second is to try out initial ideas in clients and get their input. The purpose of the third meetings is to present the reports and receive any final comments prior to finalizing the report to be submitted to me. I am available to attend meetings at the request of the group and/or the client. The groups will be formed in the first class after a discussion about the tasks and expectations of the groups.

The course also teaches students to integrate skills acquired in other areas, such as finance, marketing, organization management etc. in formulating the strategic plan. The final part of the course covers some special topics, focussing particularly on strategic planning in the digital environment

Learning Outcomes:

At the end of the course, students should be able to:

  • Analyse the mandates, missions and values of any organisation
  • Frame issues in a manner that allows them to be assessed as strategic
  • Develop strategies

Prepare implementation and change management plans.

Syllabus: