Experience Design for Cultural Institutions
Description: This course examines how cultural institutions can apply human-centered design processes to build innovative experiences that respond to audience needs. Each session will take place at a different arts organization in Pittsburgh, focusing on how arts managers incorporate iterative design processes, user research and evaluation, and prototyping in their work. By delving into three case studies, students will examine how cultural institutions and performing arts venues can use technology and design to connect to new and traditionally underserved audiences, explore ways in which organizations invite their audiences to co-create through high and low tech, and learn how to design cultural experiences that are participatory in nature. For the final project, students will work in teams to define a design challenge, gather information through user research, brainstorm and synthesize ideas, and propose a solution or prototype. PLEASE NOTE: This course meets on October 27 10am-1pm, October 28 10am-1pm, November 2 2pm-5pm, and November 3 10am-1pm. It will take place at a different cultural institution every session, so be sure to allow for travel time. Attendance at all sessions is mandatory. Please do NOT register for this class unless you can attend all four sessions.