Description: This course provides a solid foundation for writing business correspondence. Topics include business letters, email etiquette, executive summaries, memos, performance evaluations, and proposals. Emphasis is placed on developing clear, concise, and persuasive messages for targeted audiences. Weekly grammar lessons are integrated into course content for non-native English speakers.
Learning Outcomes: OBJECTIVES (using Bloom’s revised taxonomy) Students will be able to... - Identify appropriate business formats for writing. - Demonstrate knowledge of subject matter through the use of business terms and concepts. - Exhibit ability to write succinctly, logically, and influentially for an intended audience. - Differentiate professional writing versus personal and academic writing. - Evaluate the effectiveness of professional language, defined voice, and appropriate style. - Discuss how effective writing can be utilized as a tool for building and maintaining professional relationships.